In today's rapidly evolving business landscape, boards of directors are more than just stewards of governance—they are the strategic compass guiding an organization toward enduring success. As the challenges facing companies grow increasingly complex, from disruptive technological trends to shifting societal expectations, the board's role has never been more critical.
This series is designed to empower board members with the insights and tools necessary to navigate change with confidence. Our experts, each a leader in their respective fields, will share real-world examples, practical frameworks, and actionable advice in a Q&A format, and lessons learned from their personal and professional journeys.
Learning and development: A culture of continuous improvement
For the latest installment of our board leadership series, BerryDunn Learning Consultant, Michelle Holloway, shares insights on learning and development, including designing effective trainings, aligning courses with an organization’s goals, and getting buy-in from leadership.
Q: Can you describe your approach to designing an effective training program for employees? What key steps do you follow from initial concept to delivery?
A: At BerryDunn, we don’t currently have a standardized approach to training design, although this may be something on our future horizon. We tailor our training design to meet the distinct needs of each of our three learning consultants, ensuring that our approach is as unique as the audiences we serve. However, I have found that starting with the end in mind can be highly effective. This closely aligns with the Flipped Kirkpatrick method, in which you start by asking what results you want the training to achieve. This is where the bulk of the time can be spent, collaborating with stakeholders to clarify:
Q: How do you determine the learning objectives and goals for a training program?
A: To ensure they are clear, measurable, and aligned with both organizational needs and learner expectations, there are several key steps involved:
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Conduct a training needs analysis: Use surveys, performance data analysis, observations, and interviews to assess the current skills and knowledge of the learners to identify gaps.
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Align with assessment methods: Make sure the objectives can be measured through appropriate assessment methods such as practical exercises, performance evaluations, knowledge retention quizzes, and behavioral assessments.
Q: How do you balance theoretical knowledge with practical, hands-on training in your programs?
A: This is a crucial aspect of creating effective learning experiences. Here are some strategies to achieve this balance:
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Integrate real-world scenarios: Using case studies, simulations, and role-playing exercises to apply theoretical concepts to real-world situations helps learners connect the dots between theory-based knowledge and see the practical relevance of what they are learning.
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Interactive workshops: Conduct workshops that mix lectures with interactive activities. For example, after a theoretical lecture, have learners participate in group discussions or hands-on labs to reinforce the concepts.
Q: What considerations do you factor in when designing training for remote or hybrid teams compared to in-office teams?
A: This involves several unique considerations to ensure effectiveness and engagement. Here are some key factors:
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Accessibility: Ensure that all training materials are accessible to everyone, regardless of their location or abilities. This could include providing video transcripts, closed captions, and alternative formats like audio recordings.
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Engagement: Use interactive elements such as quizzes, polls, and virtual breakout rooms to keep remote learners engaged. Incorporating gamification and social learning opportunities can also help make learning fun while fostering interaction and motivation.
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Communication: Use multiple channels like email, chat, and video calls to maintain clear and consistent communication throughout the training process. This helps to keep everyone informed, connected, and motivated.
By considering these factors, you can create a training program that effectively meets the needs of remote, hybrid, and in-office teams, while also ensuring that participants have a positive, productive learning experience.
Q: What role does follow-up or continuous learning play in ensuring long-term success of a training program?
A: Conducting follow-up and continuous learning is critical to learner retention and whether your training program will be successful or not. Follow-up activities will help reinforce the knowledge and skills acquired during training. Repetition and practice are critical to building muscle memory for long-term retention and ensuring learners can effectively apply what they’ve learned. Continuous learning opportunities, such as practical assignments, facilitate the transfer of skills from the training environment to the workplace. This helps learners integrate new skills into their daily work. Regular follow-up and practice boost learners’ confidence in their abilities, which, in turn, translates into better performance and a greater willingness to take on new challenges. Ongoing support and feedback mechanisms allow learners to identify areas for improvement, refine their skills, and achieve mastery and continuous professional development. Follow-up activities help keep learners engaged and motivated. Sustained engagement is vital for fostering a culture of continuous improvement within the organization. By incorporating follow-up and continuous learning into your training programs, you can ensure that the initial investment in training yields long-term benefits for both the individuals and your organization.
Q: How do you ensure that leadership and senior management are aligned and supportive of the training initiatives you develop?
A: Ensuring that leadership and senior management are aligned and supportive of training initiatives is critical to their success. Some strategies that have proven beneficial throughout my career include:
Adopting these strategies can help you secure the support and alignment of leadership, ensuring that your training efforts are well-received and effective.
About Michelle
Michelle Holloway joined BerryDunn's Learning and Development team as a Learning Consultant in August 2024. She is a transformational leader with over 15 years of adult learning experience and has earned a reputation for embracing challenges and driving operational excellence. Michelle honed her expertise in training program development and administration, encompassing strategy, budget planning, and team optimization. Her ability to build consensus among executive teams and stakeholders has consistently promoted transparency and influenced positive change. She excels at overseeing the development, implementation, and delivery of scalable programs that adapt to the evolving needs of the business. Michelle is adept at designing and facilitating highly effective training curricula across various modalities, including computer-based courses, web-based courses, interactive classrooms, and virtual webinars. Her collaborative approach with partners, stakeholders, and vendors ensures the successful execution of program strategies and plans.
BerryDunn partners with organizations to create work environments where business success and personal growth coexist and where people are confident knowing their workplace positively contributes to their well-being. We take a comprehensive approach to our workforce and well-being work, considering how business needs, organizational capacity, and the employee experience work together to drive your business forward. Learn more about our workforce and well-being team and services.